Inbound Campaigns

So, you’ve decided that for your next campaign, there’s no real need to send an initial message out to your contacts - they’ll all come to you! Perhaps it’s a competition, or a helpline. Whatever the case is, you can use an inbound campaign to track these messages and use the powerful campaign report for even more data.

First things first; if you don’t have a dedicated number, you can’t create an inbound only campaign. Without one, no one will know where to send their messages to! If you haven’t done so already, you can find information about purchasing a dedicated number here.

Note: If you don’t want to use the campaign report to track data for this campaign, you don’t need to create an inbound campaign. You can simply purchase a dedicated number and use the message log report or your SMS Central inbox to track replies.

Next, click on the Send & Receive tab in your account, and then click on “Create an SMS Campaign”


On the next screen, select “receive messages from contacts”


On the next screen, you’ll be prompted to enter a name for your campaign, along with the dedicated number you’ll be using for it. Enter a name for your campaign, and selected the dedicated number you’d like to use from the list of numbers you have available.


Once you’ve created your campaign, a rule will be created to handle any replies for this campaign. This rule is also used to determine which messages appear in your campaign report. To modify this rule, click on “Yes, take me to rules”.


Your rule will be the same name as your campaign. Click on it and you’ll be able to edit this rule. For more information on what you can do with rules and triggers please see this article.

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